Definition of BENTON
The name and definition of Benton took its motives from the movie ‘The Curious Case of Benjamin Button’ (also known as ‘Benjamin Button goes backwards in time’in Korea) which had a warm touch on many people’s heart. In the movie, Benjamin is born as an old man and he becomes younger and younger as time goes by and ultimately dies as a new born baby. Benjamin happens to deeply fall in love with a woman named Daisy. However, as time goes by and as Benjamin becomes younger he has no choice but to leave Daisy. What if Daisy could have also turned back time on her physical appearance, wouldn’t she be happier? It may just be a fictional movie, but wouldn’t most people have the same desire to be young again? Benton’s desire is to turn back the time of your skin. Unlike the instant temporary effect created by the chemical ingredients, we hoped to improve skin care by using the natural ingredients in our products which will help regain your skin to its original healthy condition.
What We Think
We did not focus on the expensive and glamorous casing but focused on the high quality natural ingredients in our product. This cosmetic could be used not only by me but my family and parents could also use it. In order to be health we try to consume nutritious food, it is the same as with our skin. To help provide the skin with its original strength is Benton’s main objective.
Cruelty - Free Certification
We got the Cruelty-Free certification with “Beauty without Bunnies” mark that proves that we do not test on animals for all of Benton products by the world’s largest animal protection organization, PETA (People for the Ethical Treatment of Animals).
Harmful Ingredient - FREE
Without compromising with the production cost, Natural Extracts and Natural Preservatives were used. Our skin will reach its critical point from using stimulating chemical ingredients. Even though a small amount of stimulating chemical ingredients are applied, there are many types of skincare products we use, therefore small quantities will add up to a high quantity. If the critical point is reached, then it will result in skin reaction such as skin troubles.
Implementation of Ingredient Labeling
The law on implementation on ingredient labeling is the rightful rights for the consumer. Please check the ingredients before you purchase, if there are any stimulating chemical or allergic ingredients to your skin.
Cosmetic that Communicates
In order to communicate with our customers, we sincere listen to what you have to say. We will carefully listen, so please tell us your opinion of the product’s deficiencies / service / recommendation / etc. by a blog, phone, email or any other alternate way.
Indication of the manufactured date
Mass production would significantly reduce the cost. However, without compromising with the production cost, we have a principle on producing small amounts of products in order to supply our customers with freshly made products.
Natural Perservatives EURO - NApre -
There are increasing usages of natural preservatives due to the problems caused by the artificial preservatives. Some natural preservatives causes more stimulation to the skin than the artificial preservatives due to the lack of skills on creating a natural preservative. The natural preservatives that Benton uses are extracted by the ultrasonic extract method from C&B Cosmetic’s special technology. This natural preservative is not only effective in skin care but also does not cause any irritation or stimulation to the skin.